What is keyword in SEO | Seven Boats

What is keyword in SEO | Seven Boats

A keyword, in the context of search engine optimization, is a particular word or phrase that describes the content of a web page. When someone performs a search using that keyword, they are likely to see web pages containing that keyword. In order to rank highly in search engine results pages, it is important to choose keywords carefully and use them throughout the content of a website. Keywords should be chosen based on their popularity and relevance to the topic of the website. In addition, it is important to use keywords in a way that sounds natural and is not overly repetitive. When used correctly, keywords can be an effective way to improve the visibility of a website.
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